Tesla has won. Not in the sense that the Silicon Valley electric vehicle maker has taken over the industry because they haven’t and probably won’t. But in the sense that the ultimate goal of the founders was to push the industry to electrification. Regardless of whether Tesla’s share price goes to $4,000 or zero, virtually every major automaker is or will soon be selling very compelling zero emissions vehicles. Joining the party this week is Audi with its new e-Tron quattro which got its global reveal today in San Francisco.
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